Guides

Overview

Overview

Let’s walk through what data you can use in Neuro and what kinds of automation it offers.

1. Neuro at a glance

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Neuro is an intelligent digital advertising solution powered by Pango Neuro’s cutting-edge technology.
It goes far beyond simple data collection by bringing together core platform data from Naver, Google, Meta, GA4, plus market trends and external signals like public datasets (Data Lab, Seoul public data, TV products, etc.). From strategy and planning to day-to-day ad operations, deep analysis, and reporting, you can now run the entire workflow just by chatting with AI.

2. Key features

In Neuro, you’ll mainly use AI chat, SmartBid automated bidding, scheduled tasks, and Sheets automation.

  • AI chat

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No dashboards to learn. Just ask, and get answers in seconds."

  • Scheduled tasks

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Schedule recurring reports and check-ins, and the AI will email you the results every day or every week at the day and time you set.

  • Sheets automation

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Automatically updates your selected ad metrics to Google Sheets on a set schedule.

3. Connected platforms and data

Data used in Neuro AI chat is split into two types: built-in data you can use without connecting anything, and data that requires you to connect your own accounts.

3-1. Built-in data

  • Trend data: Naver Data Lab (search & shopping trends), Naver Blog & Cafe search results

  • Seoul public data: Seoul resident population by administrative district (Korean nationals), Seoul subway line/station/time-based boarding and alighting, Seoul bus route/stop/time-based boarding and alighting

  • Competitor ad creative analysis: Naver (Powerlink, Shopping, organic search, Blogs), Google Ads Transparency Center, Meta Ad Library, YouTube, TikTok Ad Library

  • TV ad products

3-2. Data that requires connection

  • Ad platforms: Naver Search Ads, Google Ads, Meta, Kakao Moment, TikTok, Criteo

  • Analytics/commerce: GA4, Cafe24, AppsFlyer